The first impression is what makes people decide on whether to open your letter or not. No matter how moving your story is, you have to present it in a convincing way. Learn to express more with better design.
Learning outcomes:
Attending this workshop you will:
- Get the list of FORGET ME NOT _ RULES in Direct Mailing design.
- Work on emotionally diversed examples to understand factors influencing our perception.
- Find out which solutions may suit your NGO’s story best.
This workshop is mainly designed for:
- Every NGO that wants to build or improve design of Direct Mailing campaigns (both beginners and advanced fundraisers are welcome).