Going Digital? Become Truly Data Driven!

I’ve spent more than 10 years with data in digital only companies, on the borders between business and IT. We have delivered many global business intelligence and analytics solutions and data transformation programs that drive innovation, business value, customer experience and operational excellence.

Digital transformation applies today to every aspect of our lives, but data also presents a major challenge. Many businesses thrive by using analytics – they’re data driven which helps them to understand their customers, move into new business areas and outpace their competitors. Big Data and related tools are available to all businesses today, but many of them only have the tools. And it’s very similar among non-profits.

Learning outcomes:

• What is digital transformation?
• What does it take to become a data-driven organization and why does it matter?
• What skills are needed?
• How can you get greater insight into your online audience?

Who should attend:

Any fundraiser, whether digital or traditional.