50,000 New Contacts In Three Weeks? Lead Generation Challenge Accepted!

Hnutí DUHA – Friends of the Earth Czech Republic started a huge mobilization to save wild nature in Czech national parks. We offered people an easy way to get involved through a website and make a donation. It was a great experience because the cooperation of communications and fundraising department brought more than we expected. Just because the system was well built.

Learning outcomes:

• How to involve people in your campaign thanks to new promotional tools.
• How to explain why recurring donating is the best way to support a campaign.

This workshop is mainly designed for:

• People responsible for acquisition of new contacts.