Rethinking Relationship Fundraising – From Donor Management To Community Building

Countless techniques and strategies exist for “finding” and “managing” donors. But what if fundraising started somewhere else? This workshop explores how innovative and creative approaches can build sustainable communities and multifaceted relationships – creating opportunities for people to meet, connect, share experiences, and contribute their time, ideas, networks and resources to an organisation and its mission.

Learning outcomes

Participants will understand how relationship fundraising can move beyond the traditional donor journey towards community building. Through practical examples and interactive exercises, they will explore ways to create meaningful encounters, foster multifaceted engagement, and develop sustainable communities around an organisation and its mission.

Who should attend

  • People ready for a new level in their fundraising.

Suggested level of participants

  • Intermediate fundraisers and leaders

Rethinking strategy
Location: Date: 15/10/2026 Time: 13:00 - 14:30 Martin Georgi
German Fundraising Association (DE)